McDonald's hit a fresh all-time high as investors cheer the company's comeback under CEO Steve Easterbrook.
Shares of McDonald's are now up nearly 27% this year. That makes it the second-best performer in the Dow, trailing only Boeing and coming in a hair better than Apple. McDonald's has been thriving since Easterbrook took over more than two years ago.
Sales have sizzled as the company unveiled new menu options, including all-day breakfast and different sizes of the iconic Big Mac, that have become hits.
McDonald's has promoted healthier salads as well and is starting to use more fresh, as opposed to frozen, beef patties for its burgers.
And McDonald's has also been embracing technology in order to live up to Easterbrook's oft-repeated goal of making McDonald's a "modern and progressive burger company."
McDonald's has introduced mobile ordering, self-serve kiosks and even delivery through a partnership with UberEats.
But can McDonald's keep the momentum going? Wall Street thinks so. Several analysts have raised their ratings and price targets on the company since McDonald's reported strong results in late April.
But McDonald's is not alone, its competitors are also doing well lately.
Burger King is succeeding thanks in part to wacky food fusion items it has created - such as Mac n' Cheetos, Chicken Fries and its latest crazy culinary concoction: a Lucky Charms milkshake that includes bits of the famous cereal in it.
Yum Brands, the owner of KFC, Taco Bell and Pizza Hut, has also been rising lately. Its stock is up 17% this year and its newly public spinoff for its Yum China unit has soared more than 50%.
So the broader restaurant industry is doing well and McDonald's is pretty stable - and investors, like the Justin Timberlake jingle says, are still lovin' it.